About Them
Once an excuse to exercise, the club has evolved into a thriving community of members serious about working out and relaxing together afterward. Since its conception, Fat Boys Run Club has featured marathons, hosted events, and been an open door to anyone interested.
What we Did
Inspired by the club's casual attitude and name, we created a mascot that tells you everything you need to know. We work out but are chill about it. What better way to visualize it than a jogging pizza? The limber logo can be used with or without the mascot, leaving exhausting restrictions in the dust. Whether a sticker, shirt, or poster, the brand easily flexes into all shapes and sizes.
