About them
Spark is your digital studio and social platform to create, inspire, and play with others. Designed in partnership with arts and crafts Creator Moriah Elizabeth, this is your space to get creative.
What we did
Working with the NYC-based studio Scout Lab, we evolved the brand's logo and mascot by infusing playfulness and character. Along with the refreshed logo, we fleshed out the brand's mascot, Opie the cat, by updating his design and creating a variety of expressions and poses.
